Lighthouse India

Project information

Lighthouse India is an initiative through which the World Bank is supporting knowledge sharing and transfer on key development issues. It supports sharing of good practices, peer-to-peer networking across the states in India.
Bored Markers collaborated with World Bank to create a sub brand identity and brand guidelines for Lighthouse India.

Our Approach

We developed a bespoke logotype for Lighthouse India as a product of World Bank, that delineates the facilitation of systematic knowledge sharing across states.

What we did

Brand Guidelines

Brand Identity

01 Logo

Clearance Zone:

Secondary logo variations:

02 Colours

03 Typography

Andes bold is the main font for Lighthouse brand. It has been used in all caps to form the logo unit.